So today my blog is officially a year old – time flies! It’s definitely been a learning curve and I’m still learning new things all the time with plenty more still yet to come. However, I thought I’d write a quick little update on what I’ve learned in my first year, so here goes…
It is a hobby, but it’s a lot more time-consuming than you may first realise.
Social media is a huge part of our lives these days, for better for worse, and it’s where many of our main influencers now come from. With this in mind, it’s a hugely important part of promoting yourself and gaining recognition as a blogger and widening your audience. Yes, some people are much better at taking the typical ‘instagrammable’ photos than others especially if they have a fancy camera, but you can still do a lot with the photos you do take just by trying different angles and edits/effects. Either way, this takes time; I’ve found that working full time in something unrelated can make it hard to juggle everything so the fact you can save things as drafts and schedule posts nowadays is an absolute life-saver – it’s basically a part-time job! Although it does depend on how seriously you want to take it and at the end of the day, I’ve gathered you get out what you put in.
Also, twitter is a huge part of engagement and networking with other bloggers, restaurants and influencers so when the twitter convo strikes up it’s important not to be late to the party if at all possible. I’ve also realised there’s no need to be afraid to talk to people you recognise from twitter or Instagram, this is how you make meaningful connections and even friendships and therefore gain supporters for your blog and vice versa. It also means that if you both go to the same event or go out together, you both come away with useful material.
Don’t be afraid to do things on your own.
For me this wasn’t really an issue anyway as I enjoy meeting and speaking to new people and don’t find social situations too awkward, but it links in with the above in that it’s important to physically talk to others you recognise from or have connected with in the blogosphere as this is how you make friendships and good connections and may just lead you onto opportunities you wouldn’t have otherwise known about (such as the fabulous Cardiff Gin Club, for example!).
Read other peoples’ blogs and take interest.
This, again links back to making friends and connections but also, as a new and developing blogger it was really useful reading other popular blogs to get a sense of how everyone portrays their own individual style and also how other bloggers have designed their websites, whether there’s anything you like about theirs that you can work into yours somehow. I’m yet to do a review and rehaul of my page but it’s something I’ll be considering over the next few months so watch this space… Plus, reading other peoples blogs can give you ideas for new posts of your own, give you great insight into some of the places on your to-eat list you perhaps haven’t quite got around to yet, or even just give you something to talk about next time you see them.
Finally, there are no hard and fast rules. Yes, engagement and all the PR side of things is important and if you’re dead set on posting three times daily then you’re doing very well for yourself, however it’s different for everyone. Just remember that comparing yourself to others never did anyone any good – true in many aspects of life. As I said, it starts as a hobby at the end of the day and if you start stressing yourself out over it all (as I have done many a time and probably still will) then you’re in danger of losing the fun and why you started it in the first place.
For me, it’s a creative outlet where I don’t usually get one in my day job. Also happens to give me a perfect excuse to eat out a lot. However through this I’ve met some lovely people and eaten some fantastic food and I really look forward to seeing where else I can go with it all.
Happy Anniversary to me!
Diolch i chi a hwyl am nawr,
Charles xx
*the cover photo is a personalised olive wood cheese board my boyfriend was lovely enough to buy me!